Founders selling and fundraising
Founder 30-Second Investor Pitch Script
One idea, customer words, one number, one ask. The fill-in structure for founders who hate selling.
"We help [ICP] who [pain] get [outcome]. Unlike [status quo], we [one edge]. Early proof: [one number]. We are raising [ask] to hit [milestone] — worth 20 minutes next week?"
How to deliver it
- Say it in 65–80 words. Time it. Rushing means too many ideas.
- Customer words, not category words. Investors fund outcomes.
- End with the ask every time. Pitches without asks get compliments, not meetings.
Frequently asked questions
What if I have no traction number?
Use leading proof: pilots, waitlist, design partners. Never pad — investors verify in diligence.
How do I handle "why now"?
Name the shift in one breath: hiring wave, new capability, cost pressure. Timing beats features.
Where do I practice?
Score it in the 30-second pitch tool, then deliver it to the Pitchroom AI buyer with the timer running.
Related scripts
Scripts are the start. Reps are the skill.
Run this script against an AI buyer who interrupts, objects, and scores you. Free.